PENTA Hosts an All-Star lineup for Press for Progress with Podcast Series on International Women’s Day
WESTBOROUGH_As a leading advocate for women’s empowerment, PENTA Communications, Inc. CEO, Deborah Penta hosted a three-part podcast series on Women’s Empowerment featuring an all-star line-up on International Women’s Day. On Thursday, March 8th, the Boston and Worcester area integrated marketing firm brought together thought leaders on global women’s empowerment and leadership issues, the status of women in the military, and women’s advocacy on a more regionalized level.
The three-part podcast series included female leaders from the United Nations (UNAGB), Secretary of Veterans’ Services for the Commonwealth of Massachusetts Francisco Ureña, and program leaders from YWCA of Central Massachusetts. The productions were recorded at the PENTA Building, located at 208 Turnpike Rd. in Westborough, to mark International Women’s Day.
“Each year, International Women’s Day encourages global community action to drive change, accelerate gender parity, and promote a safer environment for women and girls. As we raise awareness for women’s empowerment, we honor and pay tribute to the many female leaders and mentors helping to shape change for a brighter future,” said PENTA’s Founder and CEO Deborah Penta. “This initiative aligns seamlessly with PENTA’s partnership with the United Nations Global Compact.”
At 10:30 a.m., Penta collaborated on air with Lena Granberg, Interim Executive Director, and Lynn Arsenault, Communications Manager of the UNAGB, a human rights organization dedicated to fostering a secure network of global citizens in the Boston Area. This podcast discussed the status of women’s empowerment globally. According to UN Women, 143 countries out of 195 pledge constitutional gender equality, but discrimination still exists causing increased violence against women, economic vulnerability, maternal mortality rates, and dependency.
PENTA also welcomed Secretary of Veterans’ Services for the Commonwealth of Massachusetts, Francisco Ureña, at 3:30 p.m. to discuss the status of women in the military and the female Veteran community in Massachusetts. According to the U.S. Department of Veterans Affairs, approximately 10 percent of U.S. Veterans are women.
Leaders of the YWCA of Central Massachusetts gathered in the firm’s Marketing Innovation and Customer Insights Center at 4:30 p.m., to highlight the status of women’s empowerment throughout the region. The dialogue echoed the theme to Press for Progress, acknowledging the expansive strides made toward equality, while recognizing there is still work to be done to achieve gender parity.
International Women’s Day shared that complete gender equality is over 200 years away according to the World Economic Forum’s 2017 Global Gender Gap Report. A recent article featured in Business Insider reports women in the United States earn approximately 79 cents to the dollar when compared with male counterparts. In India, only 30 percent of women enter the workforce; however, the country could increase the national economy by $700 billion with a substantial increase of female workers, according to an article in U.S. News.
Penta has led the 100 percent female-owned and operated marketing firm to the top one percent of all female-owned businesses nationwide since its inception in 1989, and has been a mentor to women and girls for nearly three decades.
The podcast is available for download at https://www.pentamarketing.com/podcast/